Online

Group Show

FEMGEN

Oct 20, 2024 - Oct 26, 2025

Overview

Challenging traditional ideals of beauty and femininity, FEMGEN examines how identity is coded, manufactured, and performed in a posthuman era.

- FEMGEN

Now in its fourth edition, FEMGEN Paris brings together female-identifying and non-binary artists shaping the future of generative art. Curated by Micol Apruzzese and Alex Estorick since 2022, the exhibition pairs four emerging artists with pioneers from the Le Random collection, fostering intergenerational dialogue through code and curated conversation.
Through its physical installation at Artverse in Paris and online at Fellowship, FEMGEN traces new genealogies of media, challenging universal ideals of beauty and femininity that encode Western image culture. Set alongside an array of historic works by Nancy Burson, Analivia Cordeiro, Copper Giloth, and Vera Molnar, new series by contemporary artists Gretchen Andrew, Hermine Bourdin, Saeko Ehara, and Jake Elwes explore the ways identity is manufactured and performed in a posthuman age.

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Gretchen Andrew

Facetune Portraits

2025

Provenance

Contract Address
Blockchain
Ethereum
Token Standard
ERC-721

Details

Artwork ID
10
In Universal Beauty, Gretchen Andrew transforms the spectacle of the Miss Universe competition into a digital video work that exposes the homogenizing force of AI-driven beauty standards. Across the screen, contestants from 9 different countries gradually morph into the same nose, lips, and face, an algorithmic convergence where individuality disappears. What begins as a celebration of global diversity collapses into uniformity, revealing how a single AI vision of beauty overwrites cultural and personal distinctions.
Unlike the seamless, invisible edits of social media filters, Universal Beauty makes the process visible. The morphing is imperfect, reminding us of the distortion, erasure, and quiet violence hidden within the pursuit of digital “perfection.”
The video becomes a double portrait: the women as they are, and the women as AI insists they should be. The tension lies in the slippage between the two, as faces stretch and collapse into sameness. Where once there was difference, now only conformity remains.
Universal Beauty reveals not only the absurdity of a monocultural standard of beauty but also the scars it leaves, psychological, cultural, and visual. It confronts our collective desire not simply to be beautiful, but to be made acceptable by both peers and algorithms.

Artists